COG Digital are proud to support the School Surfing NSW (SSNSW) website. A CMS WordPress website.
The brief was to launch a new website quickly and to a neat budget, which would give this small NSW school program a voice and online location. COG Digital was also required to migrate the website to a new hosting environment and manage inbound customer emails as part of the support relationship.
School Surfing NSW (SSNSW) exists to support government and non-government schools in the provision of opportunities for students to undertake surfing within their school’s curriculum. School Surfing NSW services the coastal fringe of NSW from Bega High School in the south to Tweed Heads High in the north.
The School Surfing NSW Website needed to offer registration forms, annual calendar of events, news feed and contact forms which would allow teachers to manage the inbound emails and questions from students from all over NSW. With a audience strong in social media it needed to connect and display easily in social media channels, and support the fundamentals of Search Engine Optimisation (SEO) and Search Engine Marketing (SEM). All contact forms had spam protection and also the required plugins to block robot spam. The website was built for COG Digital to maintain technical and security features, and to manage inbound traffic against for students against their targeted search keywords. Traffic projects would be supported as the website had a Google analytics account created and connected to the website.
COG Digital delivers support that allows easy administrator access for multiple users of different levels of security, and enable easy content updates.
A News and Blog feature was implemented and optimised for content, which could be posted by numerous admin users. Blog posting supported text, image and video content, as well as social media one click sharing across channels such as Twitter, Facebook and Google Plus.